At Flormart Fair in Padua, from September 11th to 13th the new website of the Ciarrocchi Nurseries group will be presented to the press and to the national and international clientele, available at www.ciarrocchi.infoThe site has been completely redefined and redesigned in its graphical components. The project has the aim of providing more extensive and comprehensive information and services to all national and international customers, in a simple and stylish way, promoting a greater relationship and interactivity to provide a user-friendly experience. In the early days of activity (when the site was open only to major national customers), the site has seen a good number of contacts, about 500 a day, obviously the goal is to achieve, as soon as possible at least 6000 daily contacts.
The new website is not a point of arrival but a point of departure through which to obtain a window open on services for our customers and not only.
- Enrico Ciarrocchi
So the Ciarrocchi Group Administrator, Enrico Ciarrocchi, commented to insiders the new portal dedicated to Nurseries of the Group.
“Although some say that this was not a priority – said Enrico Ciarrocchi – we could not, for the future of our communication, do not give immediate attention to the site of our group , a European leader in the production of Gardenia and Multiflora and the Camellia”.
The creative concept was created by Promediart of San Benedetto del Tronto (AP), a partner of the Ciarrocchi Group which, in close collaboration with internal graphics studio, made it possible for this radical change in our corporate communications making the best of Responsive design, html5, jquery and php, giving the whole project a minimalist style, in line with corporate colours and with our philosophy and, above all, easy to use.
A site characterized by a high-profile design, developed through a synergistic cooperation between Promediart and Ciarrocchi Nurseries marketing manager, with the common goal of systematically publish the amazing and beautiful plants grown in the nurseries of the group and to offer high visibility to the “organizational and creative” (in all respects) ability of Ciarrocchi group staff.